Guy Kawasaki om vanliga misstag startups gör

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• frebro (frebro) · 15 år sedan · ▲0 poäng
  "The three pillars of enchantment are likability, trustworthiness, and quality. In a nutshell, you should aspire to the likability of Richard Branson (he got down on his knees and started polishing my shoes when I told him that I don’t fly on Virgin), the trustworthiness of Zappos, and the quality of Apple. High standards, I admit, but at least you know the goal."